Scroll to view
presents
The Ultimate Collection of rejected Brand Slogans
mindspaceagency.com
Capital One
What’s in your wallet? No, really, our collection agency wants to know.
National Milk Producers Association
Juice of the cow.
Carnival
The floating Walmart of the cruise industry.
Comcast
The #1 choice of people without any other option.
IKEA
We promise to help you find the exit if you’ll please stop screaming.
Comfort Inn
Discomfort out.
Coca-Cola
Dissolving teeth in every language.
Circle K
Take it easy with heat lamp hot dogs.
Budweiser
This Bud’s for you; that Guinness is for me.
Spotify
Pay us $11 a month or we’ll have someone whisper about the McDonald’s crispy chicken sandwich in your ear every 30 seconds.
Mercedes Benz
Engineered to move the human spirit — the wealthy, entitled human spirit.
Ralphs
We didn’t want to oversell ourselves with the name.
Safeway
Celebrating two prices for every product: VIP and double.
Nike
We’re thinking you should go ahead with your plans.
UPS
What can brown break for you?
Honda Motorcycles
You meet the nicest people on a Honda. Then they sustain a head injury and have trouble regulating emotion.
La-Z-Boy
When you’ve completely stopped trying to impress her.
NBC
Must See TV (except Friday through Wednesday).
Morton’s Steakhouse
The first time you travel on an expense account, choose Mortons.
Pepto Bismol
Bright pink so everyone knows.
Marlboro
We hope you’re watching Mad Men.
KFC
Still hoping you’ll forget that the ‘F’ stands for “fried in hot oil”.
Arm & Hammer
Because Hammer & Sickle didn’t sound right at the time.
Calvin Klein Jeans
Between love and madness lies my muffin top.
Hallmark
When you care enough to spend five bucks on someone else’s poem.
Sperry
Boat shoes for the boatless.
Sprite
Lemon-lame.
Depend
Sleep through the night and wake up to an incontinental breakfast.
Weight Watchers
Watch yourself change your socks.
Kellogg’s Corn Flakes
Still on the bottom shelf.
Pepperidge Farms
The cookie for the peckish girl trapped in all of us.
Franzia Boxed Wine
Does the container really matter when it’s just you and the Lifetime Channel?
Palmolive Dish Liquid
You’re definitely drinking it.
Herbal Essences
The #1 television commercial that’s watched with the mute button on when mom’s in the next room.
Shake ’N Bake
What the #*@! was Ricky Bobby talking about?
Carl’s Jr.
Yes, our commercials are gross. Just be thankful we’re not a toilet paper company.
Visa
It’s everywhere you want to tighten the suffocating chains of consumer debt.
Milk
Do you have some of this milk?
Campbell’s Soup
M’m M’m, microscopic pieces of chicken.
Starbucks
Oh, you mean a GRANDE latte?
Maybelline
Maybe she’s born with blue eyelids.
Google
First, do no harm; except a touch of global voyeurism.
Coca-Cola
Taste the feeling of total mouth reconstruction.
IBM
Even we aren’t sure what we do anymore.
Las Vegas
If you’re fortunate to have a job, money, and dignity, come here to lose all of them!
Jif Peanut Butter
Choosy mothers who don’t understand commodities choose Jif.
Amway
Sponsoring six generations of uncomfortable social gatherings.
Energizer
Nothing outlasts this played-out campaign.
7-Eleven
Oh, thank heaven for $6 milk.
Shake Weight
We’re either comic geniuses or ... ok. That’s the only logical explanation.